Campbell West praised for role in transformation of medieval coaching house into luxury Cotswolds retreat.

The owner of an acclaimed new Cotswolds hotel has showered Campbell West with praise for its role in transforming the former 16th-century coaching house. 


Matthew Freud, one of the UK public relations industry’s leading figures, complimented the company’s “outstanding professionalism” following the opening of ‘Bull — A Coaching Inn’ in Burford, Oxfordshire. 

He enlisted Campbell West’s services after setting about transforming the landmark property into a luxury boutique hotel when The Bull Hotel and neighbouring former high street post office came up for sale in 2020. 


Freud, chairman of Freuds Group, who also lives in Burford, said:  

“When the Bull opened in 1536, it was a coaching inn for tired horses to recover and prepare for the next long ride. The new Bull aspires to offer the same service to anyone on a journey who might need a moment to catch their breath. 


“We have worked hard to provide guests with an extraordinary experience and the response we’ve had to date has been heart-warming. There is so much behind the scenes that has to be right to ensure our guests get the best experience and contractors like the Campbell West team are a key part of making it happen.   

“On every occasion the medieval building threw a proverbial gauntlet their way they picked it up and rose to the challenge. They have worked smartly and diligently with my own team and the outcome has been exceptional.”  

Since opening, Bull has won widespread praise from visiting media with Times journalist Simon Mills hailing a ‘gorgeously appointed, jet-set bucolic, boutique hostelry with 18 beautiful rooms and Waystar Royco-grade suites’ after its opening, in his September 2023 review. 


The ‘Waystar Royco’ nod to hit Sky TV series ‘Succession’ was especially pleasing to directors Campbell West directors Steven Campbell and Daniel West after an extensive range of work complicated by Bull’s status as a Grade II listed building by Historic England. 

Steven and Dan led the Campbell West team as it set about installing new bathrooms at the 18-room hotel, stripping out and re-piping the whole complex, installing three plantrooms and introducing a new sanitation system. 


Steven Campbell, Director at Campbell West, said:  “Bull’s listed building status meant we were duty-bound to protect a small but perfectly formed part of English heritage. 


“The grand old building also posed the team lots of logistical and practical issues which required the utmost attention to detail. Bull is a genuinely magical retreat and we’re proud to have played our part in helping Matthew and his team create a country hotel with a real difference.” 


As heating, ventilation and air conditioning (HVAC) specialists Campbell West work with clients in both commercial and residential sectors, with customers including NHS Trusts, local government and education settings.  

A new electrical arm of the business was launched this spring in response to client demand for an integrated approach to building services work.